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Content26 has been bridging the gap between brand needs and consumer needs since 2006.
In our industry-specific blog for brands selling online, we cover Amazon news, content strategy, consumer experience, and general best practices for improving your product-page content.

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11 Rules for Delivering Strategic Product Content [Ebook]

Posted by on February 3, 2016

We’re big believers in creating great content for Amazon, Walmart, and other retailers. But there’s a right and wrong way to go about ecommerce content creation....

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New Ebook: Getting Started with Product Content

Posted by on January 28, 2016

I’m happy to announce that we published an ebook with our friends at Salsify: The 11 Rules to Deliver Product Content That Sells. Our 11 rules are based on working with...

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5 Reasons Enhanced Content Works

Posted by on January 21, 2016

When it comes to selling online, the product page is the product on the shelf. And once the shopper gets to the product page, enhanced content closes the sale by showcasing...

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Amazon Vendor Central v. Seller Central: What Are the Benefits?

Posted by on January 8, 2016

Are your products selling like hotcakes on Amazon.com? Has your Amazon buyer hinted that you’ll soon get an invitation to join Amazon’s Vendor Central? We put together this...

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Four Ways to Add Strategic Content to Your Product Pages

Posted by on January 6, 2016

Yesterday, we covered the ways Amazon has given third-party sellers access to enhanced A+ content for their product pages. So does this mean Amazon has given smaller brands...

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Are You Keeping Up with Amazon Seller Content Changes?

Posted by on January 5, 2016

For nearly a decade, well-known brands selling on Amazon had a very important advantage over their smaller rivals: access to enhanced A+ content. But over the past year, that...

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