Get Your Free Estimate

Amazon Vendor Central Template

The content26 Guide to Amazon A+ Requirements [SlideShare]

Posted by on October 27, 2014

Amazon has held the prize for most complicated product content requirements for some years now. (Although Costco is giving them a run for their money lately. But we’ll...

Read More →


How Good Grammar Wins the Sale

Posted by on October 22, 2014

Language is not quite as natural as breathing, but it’s not far behind (unless you’re a proponent of¬†universal grammar, in which case it is as natural as breathing)....

Read More →

LavaCon 2014 Summary: Content Matters

Posted by on October 20, 2014

Ah, LavaCon. A tale of banana trees, PB&J buffets, and hundreds of smart, experienced content professionals, all gathered in central Portland. content26 got to come along...

Read More →

ROI and Belief in E-Commerce Content: Meetup Summary

Posted by on October 17, 2014

In honor of Summit 2014 (theme: retail’s digital rush) in late September, content26 hosted a Content Strategy Seattle meetup with a focus on e-commerce content....

Read More →


Product Marketing and Merchandising: the Right Place for the Buy Button

Posted by on October 6, 2014

The best trick of omnichannel selling is the ability to buy just about anything just about anywhere, so long as we have Wi-Fi or a cell signal. Hit with a sudden desire to...

Read More →

Omnichannel Everywhere: a Twitter Roundup of Summit 2014

Posted by on October 3, 2014 Summit 2014 has come and gone, and it all happened just a few blocks from content26’s palatial Belltown headquarters. It’s a beautiful thing to see so much...

Read More →

Get New Posts by Email

Question of the Week

What's your first answer to the question: "What's the benefit of enhanced content?"

Simulates the experience of being in a brick-and-mortar store with a knowledgeable, articulate salesperson to explain the product's features and benefits in plain language.

Dave McCaul
Project lead, content26

See More Questions →

Copyright © 2014 content26, LLC