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Content26 has been bridging the gap between brand needs and consumer needs since 2006.
In our industry-specific blog for brands selling online, we cover Amazon news, content strategy, consumer experience, and general best practices for improving your product-page content.


Introducing the Content Innovation Cycle

Posted by on November 18, 2015

In the past few months, I’ve been on the phone and flying to meetings all over the country talking to clients about some of the exciting changes happening here at content26,...

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Four Takeaway Quotes from the CPG Summit 2015

Posted by on November 11, 2015

If the November 5 Online & Digital Grocery Summit made one thing clear, it’s that the product detail page is finally getting its due. Fourteen presentations featured...

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CPG Chicago Summit Twitter Summary

Posted by on November 6, 2015

Last month, we announced we would be one of a few select content experts at the CPG Summit in Chicago on November 5 to discuss the increasing potential of online grocery. Well,...

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Four Reasons Why Amazon is the New Google and What this Means for Brands

Posted by on November 4, 2015

As some of you may already know from our announcement just a few weeks ago, I’ll be presenting at the Online & Digital Grocery Summit in Chicago November 5.  For...

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LavaCon 2015 Twitter Summary: Content Still Matters

Posted by on October 28, 2015

LavaCon 2015 attendees took their week-long party to New Orleans this year, which means there were as many sequenced and feathered costumes as there were perspectives on the...

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Update on Our Research Partnership with the UW Center for Sales & Marketing Strategy

Posted by on October 21, 2015

In a recent post on LinkedIn’s Pulse, I announced our research partnership with the Center for Sales and Marketing Strategy at the University of Washington’s Foster...

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WalmartSEO’s SEO Best Practices Pay Off

Posted by on October 14, 2015

The results are in: Walmart’s product page views have more than doubled year over year since improving SEO tactics. A decade ago, Amazon was the trailblazer in SEO. They’ve...

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We’re Going to the CPG Online Digital Grocery Summit

Posted by on October 7, 2015

On November 5, online grocery experts will be gathering at the Hyatt in Chicago for the 2015 CPG Online and Digital Grocery Summit. Hosted by My Digital Shelf, it will be an...

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