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Amazon Vendor Central v. Seller Central: What Are the Benefits?

Posted by on January 8, 2016

Are your products selling like hotcakes on Has your Amazon buyer hinted that you’ll soon get an invitation to join Amazon Vendor Central? We put together this article...

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Navigating Amazon Content Requirements

Posted by on August 13, 2015

Creating enhanced content for Amazon can be tricky, regardless of how long your company has been selling online. There are multiple approaches to A+ content creation, and as soon...

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Amazon Vendor Central 2.1: Bundle Your Product Content

Posted by on May 20, 2015

A new version of the Amazon Modules launched earlier this month, forcing some brands to do a quick pivot with their Amazon content strategies. Before I go into details about why...

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Amazon Vendor Express: Where’s the A+ Content?

Posted by on April 15, 2015

Prior to Amazon Vendor Express launching in March 2015, becoming an Amazon vendor was an invite-only affair. We know of people who tried unsuccessfully for years to get invited...

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Looking for Amazon Vendor Central Help?

Posted by on April 13, 2015

Every once in a while, we get a call from someone looking for help with their Amazon Vendor Central account. Now, we are Amazon content experts, but even we can’t penetrate...

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Our Top 10 Blog Posts of 2014

Posted by on December 31, 2014

Our top 10 posts for 2014 are a pretty clear reflection of our company priorities. We help companies make the best product pages possible, and we guide the uninitiated through...

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Amazon Modules: A Brave New Product Page

Posted by on September 17, 2014

Amazon Vendor Central’s A+ module tool replaced self-service templates about a month ago. While it’s still in beta (whatever Amazon may say, this thing is full of glitches),...

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The Ins and Outs of Amazon-Built Content [Slideshow]

Posted by on July 29, 2014

Occasionally we hear complaints from our customers that Amazon’s self-service templates are too restrictive. The Vendor Central templates offer limited design options, or...

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Essential Guide to Amazon Vendor Central Templates [Slideshow]

Posted by on June 18, 2014

Almost all Amazon departments now require companies selling through Vendor Central to use A+ self-service templates to design and upload A+ content. As with any new interface,...

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What’s New in Amazon Vendor Central This Month?

Posted by on May 7, 2014

Hello again. After a month or so of relative quiet, Amazon Vendor Central (motto: “It’s always day one, with all the instability that would infer”) has changed...

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