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Building Content through Amazon Vendor Central

Posted by on January 6, 2017

It’s not surprising to us that content creation via Amazon Vendor Central is one of our most popular blog topics. Understanding the retailer’s many content requirements has...

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CPG Summit to Provide Insight on Future of Ecommerce

Posted by on October 27, 2016

Sarah Kingham, Director of My Digital Shelf More than 200 ecommerce industry leaders with gather in Chicago on November 3 for the Online and Digital Grocery Summit. Hosted by My...

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Amazon Seller Fees Protect Top Brands

Posted by on September 28, 2016

Unauthorized selling is a bane to both Amazon and its first-party vendors. Third-party sellers can undermine brand messaging and curated customer experiences. To help combat this,...

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Amazon Grocery: Top Ranking Brands

Posted by on August 31, 2016

Amazon grocery is expected to grow at a rate of 22% per year. By 2019 Amazon will become one of the top 10 grocers in the United States. Amazon’s rise in grocery is attributed...

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Enhanced Content on Amazon Vendor Express

Posted by on August 24, 2016

One of our most popular blog topics is Amazon Vendor Express, the service Amazon offers to sellers who don’t qualify for the invite-only Amazon Vendor Central. We’ve found...

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Are Your Product Pages Ready for the Online Grocery Boom?

Posted by on August 16, 2016

Grocery products are an up-and-coming ecommerce category with online sales predicted to grow at a compound annual rate of 21.1% in coming years.  One-quarter of respondents in...

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Product Description Word Counts: Why Length Matters

Posted by on August 2, 2016

Product descriptions and images are undeniably crucial to online sales, with a vast majority of shoppers naming them important (30%) or very important (63%) to their decision-making...

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A Guide to Amazon Product Page Content

Posted by on July 13, 2016

A successful Amazon product page has everything a shopper needs to decide if your product is right for them. With over 480 million products on Amazon’s digital shelf, great content...

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How to Write Bullets for Amazon

Posted by on May 25, 2016

Bullets are one of the most important elements of a product page. Their abbreviated format allows multiple benefits to be presented to the customer quickly, while their prominent...

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Five Things You Need to Know about Discoverability and Content

Posted by on April 27, 2016

Profitero’s new podcast series shares insights, strategies and key ecommerce trends impacting the CPG and retail sector. Hosted by Keith Anderson, VP of Strategies and...

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