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11 Rules for Delivering Strategic Product Content [Ebook]

Posted by on February 3, 2016

We’re big believers in creating¬†great content for Amazon, Walmart, and other retailers. But there’s a right and wrong way to go about ecommerce content creation. For...

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Webcollage Offers New Features Including Amazon A+ Templates

Posted by on September 30, 2015

Webcollage recently announced a number of new features that will make the service more customizable and provide added visibility on retail pages. What is Webcollage? Webcollage...

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You Should Be Selling on Costco.com

Posted by on December 8, 2014

Costco.com is a recent entry to the online marketplace arena, particularly compared to relative veterans such as their Seattle neighbor, Amazon. While not yet a top online retailer,...

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Jeff Kirby on Creating Content with Webcollage

Posted by on February 25, 2014

Webcollage, a content syndication company owned by Answers.com, and content26 have worked closely together for years. If you aren’t familiar, Webcollage distributes product-detail...

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Webcollage Sold to Answers

Posted by on May 31, 2013

The e-commerce content syndicator Webcollage has been bought by Answers.com. The sale price wasn’t made public, but news sources are placing the deal at between $30 and $37...

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Content Merchandising Roundup #48

Posted by on November 30, 2012

Below is a summary of the week’s most interesting content merchandising-related posts from Content Ping as well as from other blogs and news sites. Happy reading. FROM CONTENT...

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The Ultimate Guide to Walmart Product Pages [webinar clip]

Posted by on November 27, 2012

Today we’re bringing you the final video excerpt from our recent content26 webinar “How to Create Successful Multichannel Product Pages.” Understanding Content...

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Managing Duplicate Content on Your Website

Posted by on August 30, 2012

Over the past year or so, much has been made over search engine optimization (SEO), thanks in large part to Google rolling out their sophisticated Panda and Penguin algorithm updates....

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Rank Better and Help Stop Duplicate Content

Posted by on August 29, 2012

There is something that almost always comes up in reviews of retail sites–duplicate content. What I mean when I say duplicate content is the same words on a page that exist...

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Avoid the Telephone Game with Content Blueprinting

Posted by on April 5, 2012

Remember the childhood game “Telephone”? You come up with a sentence and whisper it to your neighbor, who whispers it to her neighbor, and so on? By the time the sentence...

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