Elizabeth Olmsted

Spearfishers and netcasters search and interact with product information differently, but both are on the consumer decision journey and therefore…

We are presenting you with an infographic highlighting the most important components of an enhanced Amazon product page. Amazon refers…

At content26, we focus on online sales, but think with me for just a moment about brick-and-mortar stores. (Hang with…

With numerous websites in the online marketplace, companies who sell online need easy ways to manage content on all their…

Reviews can play an important role in giving consumers the confidence to buy. They can also be incredibly overwhelming. For…

These days, since it seems like everyone has the Internet in their pockets or soon will, companies are rolling out…

I’m about to give you an explanation of spearfishing, netcasting, and social media, but before I begin, I’d like to…

It’s a little like the chicken and the egg, except that us e-commerce folk have to decide: allow consumers to…

Facebook has been pegged–by us and many others–as a potential competitor to Amazon. But what if Amazon secures a place…

While we may not yet be in the age of robots that clean up our messes or retina-engaged advertising, there’s…