Jeff Kirby

Jeff worked at content26 headquarters in Seattle for 5 years as a content and production specialist before deciding to take off and see the world in 2015. He now contributes to content26 as a freelance writer when he's not searching for the perfect döner kebab.
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Creating Data-Driven Content to Keep Brands Competitive with Synthrone

By: Jeff Kirby   |   June 23, 2022

Brands needn’t look far these days to find companies that can provide them with analytics about how much they are…

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Content26 Website Relaunch Celebrates Brand New Galaxy Partnership

By: Jeff Kirby   |   May 9, 2022

Content26 is excited to announce a website relaunch that celebrates our addition to the Brand New Galaxy family of companies….

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Pathfinder 23’s Jakub Krysiak on Trends in E-Commerce Design

By: Jeff Kirby   |   March 3, 2022

As online shopping becomes more and more prevalent, e-commerce design plays an increasingly important role in how customers perceive and…

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How BNG Prioritized Employee Wellbeing During the COVID-19 Pandemic

By: Jeff Kirby   |   February 17, 2022

When the COVID-19 pandemic necessitated that people work from home, Brand New Galaxy launched a unique program to help their…

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Reimagining E-Commerce Product Video with Robonauts Pictures

By: Jeff Kirby   |   February 3, 2022

One of the earliest and biggest gripes about online shopping was that it was impossible to really get a feel…

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Pathfinder 23 Joins the Amazon Advertising Partner Network: What Does That Mean for Clients?

By: Jeff Kirby   |   January 13, 2022

Content26 is proud to be an inaugural member of the Amazon Advertising Partner Network, “A global community of agencies and…

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Success in E-Business: Rethinking the Client-Agency Relationship with Lucie Dessarts

By: Jeff Kirby   |   January 13, 2022

For many fast-moving consumer goods (FMCG) companies that focus primarily on brick-and-mortar retail, e-business remains largely uncharted territory. Both e-business…

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Amazon Sponsored Brands Video Brings Static Ads to Life

By: Jeff Kirby   |   September 15, 2021

Always exploring new ways to catch the attention of shoppers, Amazon launched Amazon Sponsored Brands Video in full in 2020…

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What Skai’s Retail Media Expansion Means for Brands

By: Jeff Kirby   |   September 1, 2021

This has been a big year for Skai, known as Kenshoo prior to its rebranding in June 2021. In addition…

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Kenshoo Rebrands as Skai, Changing Both Name and Mission

By: Jeff Kirby   |   August 12, 2021

Kenshoo, long a well-known company in the world of search, social advertising, and retail media advertising, has rebranded as Skai,…

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