Jeff Kirby

Jeff worked at content26 headquarters in Seattle for 5 years as a content and production specialist before deciding to take off and see the world in 2015. He now contributes to content26 as a freelance writer when he's not searching for the perfect döner kebab.
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Ad Campaigns for Voice Search Require a Human Touch

By: Jeff Kirby   |   November 30, 2022

Microphones are integrated into all manner of modern everyday devices: mobile phones, smart speakers, and even our cars. The ability…

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Competing Against Amazon Private Label Products

By: Jeff Kirby   |   November 16, 2022

Private label brands have been around for years, so they’re nothing new (think Kirkland brand at Costco), but in the…

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Beyond ROAS: Understanding Amazon Ads Metrics

By: Jeff Kirby   |   October 31, 2022

There are many metrics to pay attention to when managing Amazon Ads campaigns, and it makes sense that most brands…

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It’s Never too Early to Start Thinking About Amazon Holiday Advertising

By: Jeff Kirby   |   October 17, 2022

For years, the trend for holiday shopping has been moving away from in-store purchases and toward e-commerce. According to Deloitte,…

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Creating Data-Driven Content to Keep Brands Competitive with Synthrone

By: Jeff Kirby   |   June 23, 2022

Brands needn’t look far these days to find companies that can provide them with analytics about how much they are…

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Content26 Website Relaunch Celebrates Brand New Galaxy Partnership

By: Jeff Kirby   |   May 9, 2022

Content26 is excited to announce a website relaunch that celebrates our addition to the Brand New Galaxy family of companies….

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Pathfinder 23’s Jakub Krysiak on Trends in E-Commerce Design

By: Jeff Kirby   |   March 3, 2022

As online shopping becomes more and more prevalent, e-commerce design plays an increasingly important role in how customers perceive and…

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How BNG Prioritized Employee Wellbeing During the COVID-19 Pandemic

By: Jeff Kirby   |   February 17, 2022

When the COVID-19 pandemic necessitated that people work from home, Brand New Galaxy launched a unique program to help their…

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Reimagining E-Commerce Product Video with Robonauts Pictures

By: Jeff Kirby   |   February 3, 2022

One of the earliest and biggest gripes about online shopping was that it was impossible to really get a feel…

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Pathfinder 23 Joins the Amazon Advertising Partner Network: What Does That Mean for Clients?

By: Jeff Kirby   |   January 13, 2022

Content26 is proud to be an inaugural member of the Amazon Advertising Partner Network, “A global community of agencies and…

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