Mark White

For over 12 years, content26 has worked with a wide range of businesses, from small start-ups to Fortune 100 manufactures,…

Arguably, the most important enhanced content you create for your product page is the first 150 or so words. If…

Today’s consumers start and remain digital through their entire buying journey and beyond. If you want to win over today’s…

If the November 5 Online & Digital Grocery Summit made one thing clear, it’s that the product detail page is…

As some of you may already know from our announcement just a few weeks ago, I’ll be presenting at the Online &…

In a recent post on LinkedIn’s Pulse, I announced our research partnership with the Center for Sales and Marketing Strategy…

This past week I presented at the Answers Summit, an industry event hosted by one of our strategic partners, Answers.com….

That the Internet and its social media offspring have radically transformed how companies should be marketing themselves is obvious and…

At content26, we help companies merchandise their products online. Why do we use the term “merchandising” instead of “marketing” to…

Increasing consumer confidence is one of the primary objectives you should strive for when developing product-page content. There’s no question…