Trinity Hartman

A former cheesehead, Trinity’s writing career has taken her from the Northwest to Europe and back again. She joined content26 in 2011.
image

Why Amazon Matters to Baby Brands

By: Trinity Hartman   |   May 16, 2017

Last week’s Baby Show brought an impressive array of strollers, swaddles, and baby bottles to the Anaheim, California convention center….

Read more
image

Twitter Roundup: Gilbane Digital Marketing Conference

By: Trinity Hartman   |   December 6, 2016

Approximately 200 marketers gathered in Boston last week to discuss the future of digital marketing. Here were some of my…

Read more
image

Food Companies Look to Capture Online Grocery Sales

By: Trinity Hartman   |   November 10, 2016

We’re in the midst of a digital grocery boom. And grocery executives are scrambling to keep their brands relevant to…

Read more
image

Content26 Launches Amazon Advertising Service for Brands

By: Trinity Hartman   |   November 3, 2016

Seattle-based digital agency content26 announced that it has launched a new service to help brands advertise more effectively on Amazon…

Read more
image

CPG Summit to Provide Insight on Future of Ecommerce

By: Trinity Hartman   |   October 27, 2016

More than 200 ecommerce industry leaders with gather in Chicago on November 3 for the Online and Digital Grocery Summit….

Read more
image

Four Takeaways from the Cleveland Research Company Ecommerce Forum

By: Trinity Hartman   |   September 21, 2016

What strategies and tactics should manufacturers use to drive ecommerce growth? That was the question that the ecommerce teams from…

Read more
image

Shotfarm CEO Mike Lapchick Wants to Improve Walmart Content: Interview

By: Trinity Hartman   |   September 14, 2016

Content26 first got to know Shotfarm when we were working together on Walmart’s Store Assortment Online initiative. Founded in 2009,…

Read more
image

Amazon Grocery: Top Ranking Brands

By: Trinity Hartman   |   August 31, 2016

Amazon grocery is expected to grow at a rate of 22% per year. By 2019 Amazon will become one of…

Read more
image

Product Content Ebook: Advice for Getting Started

By: Trinity Hartman   |   January 28, 2016

I’m happy to announce that we published a product content ebook with our friends at Salsify: The 11 Rules to…

Read more
image

Four Ways to Add Strategic Content to Your Product Pages

By: Trinity Hartman   |   January 6, 2016

Yesterday, we covered the ways Amazon has given third-party sellers access to enhanced A+ content for their product pages. So does this…

Read more
02 / 19