What happens when you bring together leading grocery innovators? You get a lot of interesting discussions around the future of ecommerce. Nearly 250 people attended the 2nd Online & Digital Grocery Summit on November 3 in Chicago.
As you’ll see in our online grocery Twitter roundup, retailers, brands, and service providers all had plenty to say. Here were some tweets from the daylong event.
The following retailers sent speakers to the event: Walgreens, Sam’s Club, Boxed, Peapod, FreshDirect, Instacart, and Jet.com.
Know where your brand stands online. Instacart's #1 beverage brand? LaCroix! Nearly 2x's classic Coca Cola. #digitalgrocerysummit
— Joleen Wroten (@JoleenWroten) November 3, 2016
Wayne Duan of @BoxedWholesale: "In our view, the 'endless aisle' can be counterproductive." #digitalgrocerysummit
— Trinity Hartman (@Trinitopia) November 3, 2016
Create content people can get excited about…and use! @SamsClub #digitalgrocerysummit @content26 pic.twitter.com/DilhfEL7QA
— Trinity Hartman (@Trinitopia) November 3, 2016
Grocery is the most visted page on https://t.co/7qijHzYSzO! #digitalgrocerysummit
— Joleen Wroten (@JoleenWroten) November 3, 2016
Every $1 spent on https://t.co/gOHF5IOfiM drives $11 of in-store sales. via Wayne Duan @Walgreens #digitalgrocerysummit #ecommerce
— Trinity Hartman (@Trinitopia) November 3, 2016
There was a lot of discussion at the conference about the growth of grocery.
On average 31 percent of American shoppers have ordered groceries online in the last six months #digitalgrocerysummit #ecommerce https://t.co/80h6ZRtrKx
— Brand View (@BrandView) November 3, 2016
And there was also discussion about what type of content was needed to help grocery brands get discovered.
Love it! "Power the flywheel with great content," Steve Kinsey @GSK #digitalgrocerysummit #ecommerce pic.twitter.com/n1JvCzPR4x
— Trinity Hartman (@Trinitopia) November 3, 2016
More product images = more online sales https://t.co/OrrBTguRZl #ecommerce #cpg @mydigitalshelf #digitalgrocerysummit
— Brand View (@BrandView) November 3, 2016
[Watch] The Four Myths of Online Grocery Shopping https://t.co/IlkRSZMDEk #digitalgrocerysummit
— Clavis Insight (@ClavisInsight) November 3, 2016
Attendees seemed upbeat about the future of online grocery.
It was great to come out to Chicago for the #digitalgrocerysummit and see how grocery online is changing retail! .@mydigitalshelf #imhershey
— Megan Ippoliti (@megan_ippoliti) November 4, 2016
