Rules for Creating Effective Multichannel Content [webinar clip]

Today we’re bringing you the second of five video excerpts from our recent content26 webinar “How to Create Successful Multichannel Product Pages.

Designing Product Pages for Optimal Conversion

Each online retailer has their own approach to enhanced product page content. In this segment, I talk about some best practices for content creation that you need to consider regardless of your sales channel. In particular, be sure to pay attention to:

  • The intro
  • White space
  • Headers
  • Images
  • Sidebar
  • Box contents

Watch the full video to learn more.

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