Content Critique
Our 5 Best Posts on Strategic Product Pages
As 2015 draws to a close and we all look forward to 2016, we wanted to share the posts that…
Content Critique: BookBook for iPhone
PC users: If you’re having a good day, read on. If not, you may want to skip this post. Today’s…
Content Critique: Takeya Tea Maker
Heat waves always inspire me to get more serious about iced tea (I’m pretty serious about tea in all temperatures)….
Weekly Content Critique: Calling (Kate) Spade a Spade
A few clothing brands, including kate spade new york and Mr Porter, are repeatedly cited as paragons of the content…
Weekly Content Critique: Suit Yourself
I recently read about a new campaign Men’s Wearhouse launched to convince the younger generation the company is not, in fact,…
Weekly Content Critique: Popdust Style’s Pop-Up Fail
Continuing the content and commerce theme of last week’s critique, I checked out a new e-commerce site just launched by Popdust.com. As…
Weekly Content Critique: Mr Porter’s Take on a Denim Jacket
Selling clothing online is no easy task. It’s hard to compete with the physical experience of a fitting room, but…
Weekly Content Critique: It’s a Baby Miracle
A Baby Carrier Miracle, that is. (I’m surrounded by talk of babies and baby products lately, it’s getting to me.) I read…
Weekly Content Critique: Wynn Las Vegas
We focus on consumer goods a lot here, because that’s our business. But websites for consumer services need to meet…
Weekly Content Critique: Tens Unit
Recently, I found myself shopping for TENS units. Backstory: muscle pain, mildly slipped disc, chiropractor, application of TENS unit, pleasant…
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