Ecommerce
Four Ways to Add Strategic Content to Your Product Pages
Yesterday, we covered the ways Amazon has given third-party sellers access to enhanced A+ content for their product pages. So does this…
Our 5 Best Posts on Strategic Product Pages
As 2015 draws to a close and we all look forward to 2016, we wanted to share the posts that…
Introducing the Content Innovation Cycle
In the past few months, I’ve been on the phone and flying to meetings all over the country talking to…
CPG Chicago Summit Twitter Summary
Last month, we announced we would be one of a few select content experts at the CPG Summit in Chicago…
Update on Our Research Partnership with the UW Center for Sales & Marketing Strategy
In a recent post on LinkedIn’s Pulse, I announced our research partnership with the Center for Sales and Marketing Strategy…
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