Is Social Media Irrelevant to Online Shoppers?
Would e-commerce companies miss Facebook, Twitter, and Pinterest? Not really, according to the industry blog EcommerceBytes. The blog’s survey of…
Facebook Needs a “Buy” Button
Facebook commerce never took off because the site “failed to realize that people go to Facebook primarily to interact with…
Companies Using Social Media for Product Development
Companies are eavesdropping on Facebook, Twitter, and Foursquare chatter, slyly picking up on consumers’ likes and dislikes. According to a…
Amazon Smartphone Would Simplify M-Commerce
Amazon reportedly wants a smartphone to call its own. Daily Deal Media reported that Amazon’s goal is to bring a…
Coming Soon: A Facebook “Want” Button?
Facebook might be testing a “Want” button, according to a post on Mashable. While currently an unconfirmed rumor, this relatively…
On Facebook, Brands Want to Get Nosy
If you were a sporting goods retailer, it would be helpful to know if your 245,000 Facebook fans were skiers…
Piehead’s Cassandra Moore: Creating Multichannel Content
Just last weekend I found myself clicking around an Australian website in search of shipping information. I’d seen the rates…
Can Social Gifting Give Retailers a Boost?
Dear Facebook Friends, Have you noticed I’ve been spending an unhealthy amount of time obsessing over the upcoming French presidential…
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