S-Commerce: Fad or Future? You may have heard the phrase S-commerce, but in this case, I’m not referring to social…
Transmedia: The Birth of Fractured, Engaging Storytelling While it’s still a fledgling thought, the concept of transmedia is beginning to…
Conversion rate, or the ratio of desired results versus page visits, is one of the most important ideas in online…
Internet Retailer reports the value of videos for luring in customers. Online health retailer OriginalsByWeber.com saw an increase of more…
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