Omnichannel

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Cambashi’s Mike Evans: Retailers Will Innovate to Stay Relevant

By: Trinity Hartman   |   June 3, 2013

Picture the cereal aisle of your favorite grocery store. When you start thinking about all the choices available, it will…

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In 2013: More of the Same?

By: Trinity Hartman   |   December 14, 2012

  With e-commerce expected to continue its growth path over the next 12 months, expect retailers to continue working out…

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Will Walmart’s Digital Reinvention Succeed?

By: Trinity Hartman   |   December 3, 2012

Walmart has launched a social gifting service, revamped the search results on its site, and closely linked its online and…

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Can E-Tailers Deliver Instant Gratification?

By: Trinity Hartman   |   November 9, 2012

One advantage a retailer such as Barnes & Noble has over Amazon is that there’s no wait time. You can…

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Staples Focuses on Integrating Retail, Online

By: Trinity Hartman   |   October 1, 2012

Staples will launch a new strategic plan between now and 2015 that will attempt to turn the office supply retailer…

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Toys R Us Embraces Omnichannel Commerce

By: Trinity Hartman   |   September 20, 2012

Successful retail brands of the future will fully integrate their web, store, and mobile sales channels, Toys R Us CEO…

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In Stock and Ready for Pickup

By: Trinity Hartman   |   July 9, 2012

Retailers have started viewing their brick-and-mortar stores as an extension of their .com operations. The most savvy retail chains are…

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Retailers Race to Keep Up with Smartphonatics

By: Daniel Ward   |   June 27, 2012

Pop quiz, hotshot: What’s a smartphonatic? A. A person who’s both smart and hooked on phonics B. The name of…

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Piehead’s Cassandra Moore: Creating Multichannel Content

By: Trinity Hartman   |   May 24, 2012

Just last weekend I found myself clicking around an Australian website in search of shipping information. I’d seen the rates…

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Product Marketing vs. Merchandising: Part One

By: Elizabeth Olmsted   |   February 21, 2012

Quick, where’s the nearest place to purchase a new pressure cooker for my lamb shanks? Actually, that’s a trick question….

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