Video

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Weekly Content Critique: Popdust Style’s Pop-Up Fail

By: Augustin Kendall   |   May 4, 2012

Continuing the content and commerce theme of last week’s critique, I checked out a new e-commerce site just launched by Popdust.com. As…

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Worldwide, Online Spending Is Increasingly Mobile

By: Augustin Kendall   |   April 25, 2012

This just in from Econsultancy: The Brits spend more of their disposable income online than any other European nation surveyed in WorldPay’s Global…

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Dell’s Damien Cummings: Joining the Swarm

By: Trinity Hartman   |   April 20, 2012

It’s been three years since Dell Swarm launched in Singapore. We think Dell’s foray into social commerce has huge potential….

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Utilizing Consumer Generated Testimonials

By: Ryan Mallett   |   April 16, 2012

Over at Video Commerce, Grant Crowell talks with VideoGenie CEO Justin Nassiri about the growing benefits of user-generated video testimonials.  Together,…

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Weekly Content Critique: It’s a Baby Miracle

By: Augustin Kendall   |   April 13, 2012

A Baby Carrier Miracle, that is. (I’m surrounded by talk of babies and baby products lately, it’s getting to me.) I read…

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Video and its Impact on the Shopping Experience

By: Ryan Mallett   |   April 2, 2012

The e-tailing group, with sponsorship from Invodo, recently released a report titled “Delivering Superior Shopping Experiences Via Video” that details…

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Using Mobile Video to Drive Retail Sales

By: Ryan Mallett   |   March 12, 2012

There is no denying our love for shopping with tablets and smartphones. According to comScore’s 2012 Mobile Future in Focus…

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Increasing Sales with Customer Incentives

By: Ryan Mallett   |   February 27, 2012

Fact: Consumers love a good deal. So why not offer incentives to gain traction on your shiny new e-commerce videos?…

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Custom Video Content: Show Consumers Your Goods in Action

By: Ryan Mallett   |   February 7, 2012

When it comes to enhanced product pages, we’ve driven home that content is king and that product photography is worth…

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SOPA Won’t Protect Your Content

By: Augustin Kendall   |   January 18, 2012

If you haven’t been on Wikipedia, Reddit, Google, Craigslist, Wired, The Oatmeal, or any number of other sites participating in…

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